YT Presents the Red Bull Rampage Signature Frames

This year’s Red Bull Rampage, held on October 17, will be a true celebration for YT Industries as well. As an official sponsor of the world’s biggest freeride event YT will send 5 riders to compete in the Utah desert: last year’s champion Andreu Lacondeguy, 2010 winner Cam Zink, Yannick Granieri, Kelly McGarry, and Robbie Bourdon. The YT designers have of course risen to the occasion and produced a series of brand new TUES CF signature frames based on the current geometry.

The Red Bull Rampage is THE event of the year, one that every rider dreams of. It is not only the final event of the FMB World Tour, but also the definitive prototype of big mountain freeride events, which also happens to be where YT Industries comes from. For such an occassion, which is also streamed live to audiences worldwide, it is only natural to want to dress up.

For last year’s champ Andreu Lacondeguy a FEST Series inspired theme: Rock n’ Roll on two wheels featuring an open-mouthed snake and the 2 FEST Series hands holding the YT logo. Just as you would expect from the freeride rock star.

Cam Zink embodies the American athlete. In addition to his sponsor’s logo, Cam is proud to rep the “Home of the Brave” with the Stars and Stripes – add the flag of his native Nevada and the job is done.

Frenchman Yannick Granieri is naturally patriotic and will fly the Tricolore’s blue-white-red high over the Canyon Gap. He will tackle the drops as a true Rampage pirate, with a buccaneer flag and tentacles on his frame.

Kelly McGarry opted out of the ubiquitous Kiwi in favor of New Zealand’s flag adorned with a tornado and an upturned cow. The long-haired whirlwind is back looking for trouble again in 2015!

YT BIKES IS EXPANDING INTO NEW MARKETS

Cameron Zink, the man with the biggest balls in the MTB business will represent YT Industries with his brother Howie in the US and Canada. “YT Industries builds bikes for bikers, hence it was vital for us to find partners in these markets who represent that and are dedicated bikers themselves”, says Markus Flossmann, founder and director of YT Industries.

Cam and Howie have proven track records in business from running their own core company, Sensus. The last 12 years of Cam's life were shaped by his love for mountain biking and we has now offered him the chance to stay true to his roots and follow his passion even after his active career is over – even though that's not going to happen any time soon.

In New Zealand and Australia, NZ local Solon Payne will be heading up the distribution. He was one of the first overseas customers to try and order a YT bike. But Since we hadn't found an adequate partner yet, they refrained from selling into these markets. So in 2014 Solon decided to take this on himself and bagged the full services and distribution deal for Oceania.

With this expansion, YT Industries is now available in all Member States of the EU, Switzerland, Israel, USA, Canada, New Zealand and Australia.

Also in these new markets we stays true to our concept of direct sales, as this allows them to save immense costs that are created through regular distribution channels including whole- and retail margins. This price advantage is directly benefitting the customer.

From production to distribution, we continues to focus fully on the development of new bikes and the saving of unnecessary costs.

YT BIKES USA